|
What Is A Hot List?
The Preferred Publisher's Hot List is a
promotional brochure used by NPE's subscription agents. It was
created to increase sales of the specific magazines
participating in this program through product awareness. This
awareness is generated by providing the brochure, complete
with full color photographs of magazines and editorial
profiles, to the sales representatives employed by NPE's
subscription agents.
Typically Agents and Sales Representatives
will offer the magazines on the Hot List to customers before
any other magazines are discussed. The Preferred Publisher's
Hot List guarantees the subscription agent the lowest
authorized pricing as well as guaranteed prices for the entire
program, which is 6 months.
Benefits Of A Hot List
- The program provides agents with the
lowest authorized remit guaranteed for the duration of the
program. (6 months)
- By listing low remit magazines on
one creative piece, agent's margin will increase on those
select titles.
- Provides subscription agent's sales
representatives with a professional, helpful tool when
presenting magazines to a customer.
- There are no "out-of-pocket"
expenses to the subscription agent for the use of these Hot
Lists. NPE pays for the creative input and printing of the
product.
Hot List Pricing
The Preferred Publisher's Hot List pricing
is always guaranteed for the entirety of the program.
Presently, the Hot List runs from February through July and
August through January. With each promotion, subscription
agents will receive not only the promotional materials but
also the discounted pricing associated with that specific
promotional term. Prices are guaranteed from the publishers
participating on this Hot List for the entirety of the
program. (6 months)
At anytime during the promotion, a
subscription agent can call in to check specific pricing, or
to request additional pieces, on the Hot List by calling Nancy Stewart
at 727-914-0243.
|